Did you know that your business could be missing out on a lot of revenue because you don’t have a website? Not only will it make your company more professional, but it can also increase sales.

Here are some statistics to show the impact having a website has on businesses. 

• 68% of consumers say they visited an online store or contacted the company after finding them via search engine results (Google). 
• 90% of consumers said that their purchasing decisions were influenced by the internet.
• 59% of online shopping users visit at least one other website before making a purchase.
• The number of small businesses which use the internet to help promote their business has doubled from 2007 to 2013 (BizReport).
• 97 percent of those who are online are now using the internet to search for local businesses.
• 55% of customers are more likely to make a purchase from a business that has an original, professional website.
• Consumers who use smartphones while shopping spend 131% more than those who don’t. This means more customers walking through your door if all their interactions with your business are on mobile devices.

While these statistics are compelling, a website doesn’t have to be a professional website with all the bells and whistles. In fact, having an online presence is much more simple than you think.

If you’re still not convinced that your business needs a site, here are the top 10 reasons why every company must have a website:

1) It can help increase sales opportunities for your business

know exists or by calling an unknown number which will take additional time.

Without a site, your company is missing out on sales and opportunities.

2) It makes you appear more professional

Your website gives people a chance to get to know your brand. A business without a website appears unprofessional which can hurt your image in the long run.

In addition, if your website looks great and has solid content, it can bring in customers who are looking to purchase your products or services. A web design agency in India can help you design a site that is unique and appropriate for your business.

3) It gives you something great to share on social media

A website is a great place for you to share interesting content that your company has produced. This could be blog posts, videos, photos, etc., which can then be shared on Facebook, Twitter and other social media platforms.

If you are sharing content that is directly related to your company, this can help you increase brand awareness and build relationships with potential customers.

4) Your site can rank well in search engines

Having a website gives your business more opportunities to get ranked well on popular search engines like Google. If your site is optimized for search engines, it has a better chance of showing up on the first page when people search for your company name or products/services.

It has been estimated that more than 2 billion people conduct one to three searches per day. If you are not on the first page, your company is missing out on potential customers.

5) You can use it as a way to drive traffic

6) You can add social media buttons

Social media is a great way to build your business. Having buttons on your website that allows people to easily share content is a must in today’s world. It helps increase the growing visibility and awareness of your company. That being said, if you have a site without social media buttons…ask your web design company why they didn’t include this feature.

7) It can act as your online business card

Your website can function as an online business card. Providing people with a way to get in touch with you through your site is critical for effective business communication.

If you are communicating exclusively through email or social media, it’s more difficult for people to reach out to you. A website helps make connections with customers easy which can help your business grow.

8) It can be used to create more leads

finding out more about what you offer. Ultimately, this can result in new business which would not have been possible without a website.

9) A site is an investment in your business

Having a website is like buying real estate for your company. It costs money but it helps you make more money. There are many ways to monetize your site by selling products, advertising or offering services. Your business website is an investment that should be taken seriously. It helps maximize your business and can be a powerful marketing tool.

10) You can use it as a way to build additional relationships

Having a website is like having an online office for your business. This gives people the opportunity to interact with you even when you are not in the same place.

It is critical that your company has a website to make business communication easier, get more leads and ultimately grow your bottom line.

An average small or medium-sized business can easily get overwhelmed by how big of an undertaking it is to create a website. There are several questions that need to be answered ranging from the budget to hosting options.

It’s best to work with a web design company in India that specializes in building websites for small and medium-sized businesses. These companies have a deep understanding of the needs of a small business owner and how to build a website on a reasonable budget while ensuring it has all the necessary features to help your company grow.